meat substitutes and vegetable-based products naming is incredibly accurate.

It has become clear vegetable meat-related fuss which lihatalo Pouttua was banned from using misleading product name.

vegetable meat or oat milk are not permitted in the name of fully vegetable-based products, because according to the authorities, they mislead the consumer.

that’s Why grocery store shelves have appeared in the special product names, like I and havregurtia. Vihis is vegepiirakka, that resembles a meat pie and havregurti is oat based, on yogurt-like product (havre means in Swedish oats).

vegetable meat bun can be confusing to customers and cause disappointment.

Tuulikki Lehto, ylitarkasta, the food agency

food labelling is regulated at EU level. The food name should be descriptive, and it must not mislead the consumer. The marketing name can be more creative, but it may not give a false perception of the product.

for Example, strawberry ice cream must contain real strawberries. Otherwise it should be called, for example, strawberry-flavored inside was ice cream. If the name is meat, the product contains animal meat, the food agency of inspector general Tuulikki Lehto line.

– vegetable meat bun can be confusing to customers and cause disappointment if the home note, that the product, either flesh, Grove said.

meat substitutes are not yet unambiguous, EU-level guidance, unlike dairy products imitating foodstuffs.

meanwhile, the food agency is trying to instruct the food business operators and enforcement authorities to ensure the names would go right. The beginning of the year was updated in the food industry production guide (move to another service).

– All players should now make sure that the product information provided are as right as possible and clearly, Grove said.

This Pouttu-fuss is all about

Poutun used by the names of the Other Burger and Other vegetarian meat buns are not allowed, but at the same time, similar vegetable-based härki the burger or Beyond the Burger -the brand name is not the problem.

food agency believes the dispute is very clear: the burger and the burgers contain a priori the red meat, otherwise, its name must be the veggie burger, fish burger or chicken burger.

food agency, the inspector general of the Grove, according to the Härki and Beyond Meat product family name it becomes clear that the product does not contain meat. Härki is namely a well established name in the bull pavusta do for vegetarian products, and Beyond Meat means freely translated on the flesh side or more than the meat.

the Grove, according to the Other Burger, in turn, to mislead the consumer. It is not clear that this is a completely plant-based product.

the most Recent stir in the most resentment is caused Poutun used by the name vegetarian meat: Poutun the aim has been to make meat-tasting vegetarian product. The food agency has received a lot of feedback, where the name has been considered to be misleading.

dairy products, clear rules of the game

the food agency is of the view that while the sausage, ball, bun and steak refer to the product’s shape, not its ingredients. Therefore, for example, a vegetable steak is allowed in the name.

this, too, may change, if the meat product name of the legislation going through the EU parliament. It would deny the names of veggie burgers, sausages or cooked meats. The issue in the news Helsingin sanomat (you move to another service) in April.

the milk products mimic the available products, the rules are clear, said the ministry of agriculture and forestry legislative affairs Anne Haikonen . EU agricultural legislation there is a list of dairy products from the title, which is reserved only for the animal-originating products. Such are, for example, milk or yoghurt.

food manufacturers have solved the issue by calling their products for example oats or soy drink.

– at the Beginning of the appointment with had a problem, but since the actors have very well understood the rules of the game, said the food agency of the inspector general of the Grove.

Finnish authorities are hoping that the vegetable-based meat substitutes the designation would be received urgently clear guidelines at EU level.

– This concerns the whole of Europe: all the time new products come on the market. It is problematic, if the member states have very different interpretations, says Haikonen.

Read more:

the health authorities banned the undergrowth beef-use of the word – Pouttu outraged at the decision and the need to renew the product packaging of their

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