Nordic Company has not abandoned the Swedish language. English is still our main language in all communication.
However, the present information in the store in English, since NK has many international customers and a number of international tenants. Some of the titles on the NK have English names, but the majority are Swedish.
We regret the negative experience that letters to the editor writer Christina Johansson had in the store. There is nothing like NK behind and we will investigate the incident internally.