The monthly användarsiffran increased by nine per cent compared with a year earlier and is now 2,32 billion.
Advertising revenues rose by 30 per cent to 16.6 billion dollars in the fourth quarter. At the same time, Facebook’s expenses by 62 per cent to 9 billion dollars. The increase is partly due to the company’s effort to strengthening security after the recurring dataskandaler that hit the social media giant.
Facebook is an attractive platform for advertisers because of its large scope and the wide information about its users. At the same time have the scandals, which, among other private information leaked out and fallen into the wrong hands, damage to Facebook’s reputation.
the Company’s sales increased from $ 13 billion to 16.9 billion. Analysts had expected lower revenue of 16.4 billion dollars.
Read more: technology companies lifted Wall Street
