This week, Berlin is the hub of the tourist world. At the Start of the tourism fair ITB, which opened on Tuesday under the radio tower, currents of many Thousands of industry representatives and trade visitors from nearly all countries in the city. Many of them will arrive via the congested airports Tegel or Schönefeld and may even know how it is when you have to fear for two hours, whether the case is really arrived in Berlin.
In this mood, the Central German airports group, operator of regional airports Leipzig/Halle and Dresden will start from Monday, a marketing campaign. “We want the Berliners to offer our airports as a good Alternative to their two local airports,” said managing Director Götz Ahmelmann the daily mirror on Sunday. His company is one of 77 percent of the free state of Saxony, lasting a good 18 percent of the Land of Saxony-Anhalt.
Ahmelmann has appointed the experienced Chemnitz-based Agency Zebra, to develop the campaign. Out motifs, the “wink with the eyes, and a little carnival atmosphere” on the deficits of the Berlin airports, such as Ahmelmann assumes came.
So a shows a construction worker with a red BER-logo on his yellow helmet and the slogan: “to fly without If and BUT”, where the BER in the word “But” highlighted. For a month the subjects in daily Newspapers, online portals and Poster will be on display at Berlin’s transport hubs. The Central German airports group for the campaign, a “bottom-six-figure sum”.
What has the city of Leipzig, on the territory of the Airport Leipzig/Halle is not, what is Berlin? Among other things, has been made Europe’s first motorway cross completed in 1938.
Leipzig has an international airport that is not overloaded chronic: to The Airport Leipzig/Halle, located in the Northern municipal area of the Saxon town with just under 18,000 inhabitants, in the district North of Saxony – that’s right – Halle on the Saale in the West and Leipzig in the East. He started operating as “the airport Schkeuditz” already in 1927 – by the way, after only eight months of construction. An airfield, a Hangar and an administration building. More it is not needed at the time. Of a fire protection system, nothing is handed down.
From the Central airport of the GDR to the low-cost airline terminal for more images 1 view 18Foto: Imago25.11.2016 09:02the today’s Schönefeld airport SXF emerged in the post-war period, on the former site of the aircraft manufacturer Henschel, and…previous Next
It took until the 1960s until the then operators became aware that “Schkeuditz” has perhaps a few too many consonants in its name, to the international market. At least two Times in the year, he was re-christened to “fair, the airport Leipzig” and was the name from 1972 on, permanently, “Leipzig airport”. After the turn and through the Agency of the Treuhand, in 1991, had also been the Name of the Saxony-Anhalt neighbouring city of Halle in the name – and their representatives in the operating company.
Just to 123,000 passengers in January – however, s’on the BER 0
a lot of Berlin and Brandenburg and their visitors are not annoyed from your local airports, you might Be this PR-Offensive of the southern part of the airport operator as a carnival joke from the province to ignore. Because Leipzig/Halle and Dresden are playing in a different League, a lower – even if Leipzig/Halle from resolute opponents of the BER is regularly brought up as an Alternative to the location Schönefeld in the debate.
Just to 123,000 passengers were handled at Leipzig/Halle in January 2019, it says in the monthly report of the German airports Association ADV. At Dresden airport, in the Northern district of Klotzsche located, were it even only 96,000. For comparison: In Tegel 1.6 million passengers in Schoenefeld, moving, after all, 816.000 in January alone. In sum, the Berlin airports registered more than 2.4 million passengers, eleven times as many as two Saxon Airport.
Another motive, again with a sense of Humor.Photo: André Görke
The operators of Berlin and Brandenburg attributed to its catchment area. But the geography is what it is: From the Zoo station, passengers only travel eight kilometres on the road, or 20 Bus-minutes to Tegel airport, and 16 km (or 37 minutes on a regional Express) to Schönefeld.
Leipzig/Halle airport is 169 km of roads. With the car in normal traffic in 1 hour and 45 minutes on the road, with the German train ride from the Zoo to Transfers to the main railway stations of Berlin and Halle for about two full hours. The Dresden airport is even 186 miles and, depending on the connection – even nearly three or nearly four hours with the DB.
Small Parking fees, low waiting times
Saxony airport-in-chief Götz Ahmelmann, this statement does not apply. “At our airports is not in the queue”. In addition, the long-term Parking are significantly cheaper. With him, you could leave the car for two weeks for only 25 to 30 Euro fee. In Schoenefeld, almost 60 were in Berlin-Tegel not more than 90 euros, calculates Ahmelmann. “The short distances and low costs, make us as an Alternative attractive”.
At the Berlin airports you can see that, as expected, different. “In the first line of the action reveals extensive ignorance of the Situation at the airports in the capital region,” says their spokesman Hannes Hönemann. “Even if the BER is not yet finished, take off and land with us a year, almost 35 million passengers while it it are Dresden and Leipzig, respectively, to the two million. No one departs from two hours to Dresden or Leipzig because of a poor BER-lures joke.“
BER-Alternatives: Jüterbog, Sperenberg & co. More pictures 1 of 24Foto: dpa06 ads.10.2014 12:19Sperenberg, far behind Berlin’s city border. Here, too, the BER would have been able to arise. The landing would be possible – it…previous Next
The airport Association ADV, representing all the German airports, you don’t want to fight on the side of one of the members: “To refer to the marketing actions of individual airports, we have no position,” says spokeswoman Sabine Herling. She explains that the historically grown polycentric airport system in Germany had developed to a closely interwoven network of international and regional airports. “Is that the airports in Germany are in a highly competitive international competition, and in competition with each other. Airports want to position their Offerings successfully in the market. In the end, the customer, from which airport he wants to fly.“
According to the most recent ADV-passenger survey in 2017, the decision for a specific airport is usually the price of the flight (49 percent), the attractiveness of the airport (35 percent) or the departure time (28 percent). If you focus on the attractiveness, don’t have to hide the Saxons determined: the trade Association Germany (HDE), has awarded the small Airport, after all, with the quality certificate “generation-friendly shopping”. Perhaps this predicate expresses the fact that seniors and children will not be driven so quickly from a suitcase the car on the pile as in Berlin?
“We still have a space”
Also, the panoramic terrace is in Schkeuditz with 30 metres above the airfield felt a bit higher than in Tegel and Schönefeld, admission costs two euros, one Euro less. However, the platform with 200 square metres is also significantly smaller than in Tegel. And because, as yet, no crowds of passengers from Berlin and Brandenburg, fly to Leipzig or Dresden, the operator of the covered and open spaces for Workshops, product presentations, trade fairs, congresses, fashion shows or concerts. “We still have a lot of space,” says Ahmelmann.
BERAlle pictures of view 1 of 7Foto: privat02.06.2018 17:03Kalter coffee: Not only in newspaper newsrooms, the Cup, with the airport company for the opening advertised. …Back More
read more about Berlin’s airfields in the daily mirror
Lufthansa-Chef: TXL-open again to check. Old, dilapidated, crowded, but to practically close: Lufthansa wants a debate. The reactions are different. Here is the daily mirror-Text.
traffic at the Limit and the BER is still full. New chamber of Commerce study: passengers to travel frequently with the Public, the BER of staff in the car. In 2017, has warned of a bottleneck. Here is the daily mirror-Text.
in 2012, wanted to celebrate the 40,000 people in the airport, BER. It turned out differently. And how once in TXL? A somewhat curious view into the daily mirror archives.
chamber of Commerce Boss: BER-polemic is not appropriate! Berlin’s economy and its demand for long-haul flights. Chamber of Commerce Boss, Beatrice Kramm writes: the Federal Minister Scheuer, please apply! Here, the Position of the chamber of Commerce and industry Boss in the daily mirror.
– start of the holidays at the airport TXL – again Trouble with the Luggage. You get “at least” two hours before the departure, it said. Here is the daily mirror-Text.
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