To do a hard print is one of the reasons that Finland male influencers are beginning to denounce a man on the panel. Thus, the estimated Economic head of news Mirva Heiskanen Yle morning of the Last word in the debate. You can watch the debate by clicking the image above. Money in addition to values is of importance.
Finland gender equality is a value base and is in itself important, but it is very much also about the money. Many companies have figured out that that’s not enough to look only at man group. Keep the look versatile, where the best factors can be found, Heiskanen said.
Technology leaders Taneli Tikka and slush the boss Andreas Island to tell the beginning of the week that they are no longer the go to man on the panels (you move to another service) or discussions, where all participants are men. Set of male professors joined right in.
Influences has been applied for silicon valley, will evaluate the entrepreneur, technology supplier, working with Heidi Kähkönen.
– the Previous wave was in the year 2015, the conversation in silicon valley sexism in the technology field, where it landed in Finland. In 2016 at Slush there were discussions, when it came out harassment cases. It has kept things on the surface.
a growth company event Slush was held the end of the year in Helsinki.
– Also, according to the study that it is a diverse group of people deciding, to promote the company’s print, Kähkönen said.
Men are required
Already in 2015, researcher Sarah Edge initiated the arbitration panel to pay attention to a humorous campaign Congratulation, you have an all male panel. Is it the case that equality promotion, however only after the influential men get excited?
– Men are needed in the case of driving, but part of the problem is that men have from the beginning, which can be influential in the opinions of shoots and they are appreciated, Kähkönen said.
I’ve interviewed many a leading role to end up some women. All say the one factor that they have been to encourage players and sponsors. Men needed, says Mirva Heiskanen
Kähkönen fretted that the debate about diversity “sliding always man-woman -arrangement“. Also diversity in language, age, national interests and other backgrounds should be taken into account.
whether in journalism then seek only to describe reality, or also to make active choices equality and diversity to increase?Active choices is needed, Heiskanen and Kähkönen said.
the economy as the media, our one task is to require companies to better performance, Heiskanen said.
– If all abilities are introduced, the best results will not come. The Media can create pressure, that work would be good for everyone. At the same time we need to describe it’s power and the reality of what’s out there.
Heiskanen and Kähkönen were Heli Suominen and Heikki Valkama as a guest the Last word section of the Overeating in the morning. Saturday I sent to section, media and communications professionals extract week the media topic of the pieces.
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