In just seven years puts the Artgenève almost unnoticed in the upper echelons of art fairs. Under the current 93 participants, almost all of the major galleries are represented. A discovery fair, Artgenève is no longer so. The audience in Geneva is clearly wealthy and, accordingly, to be conservative, what makes the event attractive for large galleries: Here you can hang a spin painting by Damien Hirst on the outside wall of the cabin without being laughed at. On the other hand, it is possible to show the Museum’s works of art, without burning you, you should not sell right away. The Galerie Le Minotaure of Paris therefore offers, among other things, a whole wall with the Works of the constructivism, influenced by Leon Tutundjian.
At Hauser & Wirth will have to make anyway, not Worried about the demand. Work of not less than 16 artists will be accommodated on the Stand, and of Barthi Kher, Born 1969, to Louise Bourgeois. The prices range from the lower five-digit to seven-digit range. Also a gallery owner Larry Gagosian is looking for the big performance, less with the, as always, a mixed assortment, but with a special exhibition of the “Estate”series for the show, with a gigantic Installation by Chris Burden that is otherwise found only on the Art Unlimited in Basel to imagine. There would be just one of the many Mega-presentations, while she stands here as a solitaire in the spotlight.
For the locals, colleagues, the trade fair has developed to the duty, and the further possibility of the customer care. Lorenz Helbing is Swiss, but with his gallery ShanghART successful in China. In 2018, he has opened up a space together with the forest Burger/Wouters in Basel. In Geneva, he could take care of a lot more to his Swiss collector as on the frenetic Art Basel, says Helbing. Andreas Grimm, the Zurich-based Galerie Eva Presenhuber declared the Geneva Premiere of the gallery is also close to the customer: to The West of the Swiss would hold rarely go to Zurich. Therefore, they were now to their customers. What this tasting, apparently. The sales for the opening vote, anyway.
From Berlin’s Capitain-Petzel
a Foreign man has it harder. Alex Reding of Nosbaum & Reding, from Luxembourg and Arne Zimmermann, of Pablo’s Borthday (New York) are among the veterans of the fair, and medium-sized Segment, now in the minority. You have built up over the years a customer base, as well as Christine king, the holds here lonely the Vienna Flag on high, supported only in the sponsored area of the gallery Exile. From Berlin only Capitain-Petzel works in the gallery sector. Director Michael Wiesehöfer has an initially paradoxical-sounding justification for the first participation: “I wanted to with the gallery at least one exhibition in Switzerland.” In fact, the galleries Gisela Capitain, Cologne, and Petzel from New York to master the Art Basel exhibitors include, but Berlin’s community gallery is on its own. The appearance in Geneva has paid off already: A work of Natalie Czech was bought from the local Musée d’art moderne et contemporain. The gallery Blain Southern is there, but just with their London program. PS120, the Off-space that has opened in the Gallery Weekend in 2018 on the Potsdamer Straße. He presents a handful of young artists who could be described as Millennials, some of the study.
The concentration of attention and sales in the large galleries is for middle class and young talent increasingly as a Problem. Fortunately, a fair Director, Thomas Hug is so smart, a sponsored section for Off-spaces and young galleries. However, even if there is no state-incurred costs of transportation, Hotel and other incidental expenses. Galleries, in contrast to Off-sales. And the young gentlemen with affordable art is hard to increasingly.
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art and Design in Geneva, crispy concepts
Eva Karcher
Artgenève, Palexpo, Geneva, www.artgeneve.ch
