Germany before the gym quake

Will the future of fitness sport the confident orange of Dutch royalty, like Basic-Fit? “You’ll soon find a club in every city,” says the budget chain from the neighboring country on its website. According to CEO René Moos, the first three German branches are just the beginning. But other financially strong investors now want to expand on the German fitness market. The upheaval not only puts the top dog McFit under pressure. What Germany’s fitness future will look like soon.