Forget the abominable snowman and the green plysmonster under the bed.
The real monster in many vehicle drivers nightmare is the p-guard, that ridicules one’s car in just the moment when the two hours of free parking is expired, and you are caught up in the Kvicklys lørdagskø and rubbing hands.
This internal fear has now turned to something positive in Silkeborg, where the municipality has started handing out fake p-taxes in the good cause. Instead of charging 510 crowns are electronic giro form namely filled with information about drink-driving. It writes the TV Midtvest.
It is the municipality’s hope that the false charges can get the drivers ‘ attention and maybe even stop a potential drunk driver from taking the car.
– We use the fake p-charges in our campaign against drunk driving to reach out to motorists and ultimately may save a life. It can be, the false p-charge can get relatives to stop a possible drunk driver, or get a possible drunk driver to think a second time over, whether it is a good idea to run, says Gitte Merstrand from the roads & Traffic in Silkeborg Municipality in a press release.
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Photo: Silkeborg Municipality
According to the municipality was drink driving crashes road users last year involved in 18 percent of traffic accidents with personal injury in Silkeborg Municipality.
Silkeborg lay, thus, in the high end compared to the country as a whole, where the proportion of accidents involving drink driving crashes road users stood at 11 percent.
Gitte Merstrand from Road & Traffic also says in the press release that drink driving was a contributory cause in four out of the seven fatal accidents last year took place in the municipality.
The fake p-charge is equipped with a part of this statistic, and the call: ‘can you change’. With the tax impact also information on the bødetakst and a leaflet, which helps the driver to calculate his bac.
According to TV Midtvest is the idea for the alternative campaign came from a group of HTX students, which won an innovation contest with their proposal.
the Municipality is using the charges as an addition to the nationwide campaign ‘Ready for a breath of air’, which among other things, the Council for Safe Traffic behind. And here you are happy for the initiative, tells seniorprojektleder Michelle Laviolette.
– It is good to Silkeborg Municipality puts the focus on drink driving. Many have difficulty to assess whether they have had too much to drink, when they run out, she says to the TV Midtvest and adds:
– We do not recommend that you try to figure on how high one’s bac is, since there is a big risk that you expect wrong. If you need to run, should you only drink a single object.
