In the case of the relocation plans of the Swiss Radio SRF first of the pegs have been hammered. The In – country and abroad editors ‘ stay in Bern. And the shipments of the “Echo time”, “rendezvous” and the talk of the day will continue to be produced in the radio Studio of the Federal city.

work The business editorial staff will as in the past, both in Bern and in Zurich. These Decisions, the Executive Board announced on Wednesday the staff in Bern, how to SRF spokesman Stefan Wyss, confirmed a report of the “Berner Zeitung” of Thursday. The Decisions are a step in the new audio strategy of the radio.

not Yet decided definitely about the location of the 24-hour news broadcaster SRF 4 News and the newsroom. The new operating concept, the editor-in-chief will decide the SRF-data according to the end of the year. Specifically, nothing is still.

Two scenarios for messages

The Thrusts are according to Wyss, but known. The editor-in-chief is coming to Zurich. To their integration into the digital audio center into the planned Radio Hall in Zurich leutschenbach, a majority shift of SRF 4 News, therefore, likely. In the Radio Hall, the Zurich radio Studio Brunnenhof is integrated.

Would move the entire newsroom, and SRF 4 News to Zurich would be around affected 70 employees in Bern. The Radio would restrain only a part of the newsroom, you would still have to go about 30 employees at the end of the work. Depending on the scenario, about 130 or 170 Employed in the radio Studio, Bern will remain so.

The leutschen Bacher Radio Hall is in accordance with the SRF-audio strategy for the Central development and production site for digital offers. According to the information from the Thursday more than 40 employees and reported at the end of the Radio Studio Bern to participate in a project for optimal networking, the future of digital audio center in Zurich.

radio usage changes

The audio strategy of the radio is a response to digitisation and the pressure to cut costs. The “normal” broadcasts from Radio SRF have a large range. The user behavior changes, however.

Particularly with the younger audience, the demand for Audio-on-Demand increases, so shipments to be listened or specially produced Podcasts. This need the Radio comes with the theme and target-group-specific Podcasts to. On the SRF-channels in the social media there is, in the future, Social Audios, and explanatory videos. At the end of October, the SRF is an audio platform, and also offers more than 20 Apps for smart speaker.

The relocation plans of the Radios resulted in the political parquet for eddy. So intervened, the city and Canton of Bern. On the national level, the Parliament, out of held. After the national Council of the SRG was still required to produce the Radio-information broadcasts primarily in Bern and Lausanne, recessed the Council of States, the corresponding parliamentary initiatives.

The SRG came back but according to the national Council’s decision on their centralisation plans. The Swiss Radio and television company, announced in the Wake of their new audio strategy. (fal/sda)

Created: 07.11.2019, 11:04 PM