the Match won Germany 2-1 and the most gratifying thing was perhaps publiksiffran, 25.882 spectators.
” We have not received the results yet, but it (the match) is no plusaffär if one is to ensure financial terms. But it was imputed, we see the match as an investment, says the football association’s marketing and sales manager, Mikael Jiffer.
It was the normal fare and not especially a lot of free tickets, instead it was expensive arrange the match.
– the Cost to make this type of matches at the Friends arena, compared to out in the country, is so much higher, because the stadium is so much bigger is required, for example, more staff and security, ” says Mikael Jiffer.