The wooden concert hall at the Zurich Maag-Areal is a temporary solution and nobody wants it to disappear again. Not even the owner of the site who want to build there in a big way – so much is now clear. You can hardly say it more clearly than the CEO of Swiss Prime Site (SPS): “For us as a project developer, it is an absolute Must that this Area continue to culture takes place,” said René Zahnd at the annual conference of the real estate group. He promises to be a more value for your own construction project, it starts in two to three years.
Peter Lehmann, head of the PLC-real estate division, speaks of a Win-win Situation, if the hall should continue to exist. Would benefit on the one hand, the Tonhalle, which is there in exile, until the main house is renovated. The costs for the Demolition were spared, after having paid for the installation of the fine wood construction in an old factory hall for 10 million Swiss francs. In addition, you have an annexe with excellent acoustics, you could according to the ideas of the Tonhalle-President Martin Vollenwyder of 10 to 20 days in a year examples.
1200 francs per apartment
also, the PLC would Benefit on the other hand, because the Area would be frequented thanks to the concert hall well, and this would increase the attractiveness of the rental housing in the planned new building. Heart of a tower that should arise only a stone’s throw from the Prime Tower, with 56Metern however, not even half as high. It is configured on the opposite side of the hall and would not this affect.
this tower, so-called micro-apartments from 25 to 30 square meters of space. Who are the invited guests, or a party to organise, you can book rooms in the lower floors or on the roof terrace, also kitchen, or Caterer. It provides for the concept. Similar concepts are at all familiar with Zurich of the newer cooperative settlements, but the PLC is not a model, but commercial models in London and Denmark, where the well-functioning.
The base rent should be, according to Peter Lehmann at a little over 1200 Swiss francs per apartment. Had thought this primarily for Singles, from the (not quite penniless) students about the Manager up to the Senior.
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it is Still unclear whether there will be 200 apartments and only 80, because the real estate chief, have also reported a number of major companies that would be glad to set up on the Site. So it could run on a Mix: Living, Working and culture.
The concept of culture, the PLC holds tight. “We are interested in the wooden hall will continue to be used,” says Lehmann, “but it need not necessarily be concerts.” It is also conceivable Events or congresses. This is consistent with an urban study, according to which in Zurich is enough demand there would be for a second concert hall in addition to the Tonhalle. This assessment assumed that the hall would not be used on the Maag-Areal, only for classical, but also for entertainment, dance and theatre, as well as corporate events.
the thing with The rent
the crux of The matter, shall decide on the continuation of the hall, is, according to Lehmann, if a direct renter or a sponsorship, which leased them to operators. The Tonhalle is unable to do so according to its own data into question, you can’t afford it. The interest of the Maag Music & Arts AG, which has opened up in 2002, the Area for the culture shows. “We would like to do in some Form,” says co-founder Darko Soolfrank.
The study, the city expects that the operation of the wood hall without a rental would cause a deficit of 600’000 Swiss francs per year. Without subsidies from the city it was hardly, also believes Soolfrank. Add to that the Tonhalle is currently paying 2.5 million Swiss francs rent per year, what is regarded in the industry as much. A part of the 7 million of relocation costs of the Maag Music & Arts AG has evaded in favor of the classic, according to Oerlikon are included. The future rent of the hall is likely to be lower. How much lower, depends on what the PLC a good Mix on the Site is worth it. That Mietrabatte can be worth, have power to the SBB, which have increased with special conditions for creative businesses, the attractiveness of their Europa Allee.
Other crucial questions are: Can a second concert hall for classical music, to cannibalize without the Tonhalle? The hall is also available for lighter entertainment? And if you are giving the hall a more open profile: How far you can go, without alienating the Tonhalle audience?
(Tages-Anzeiger)
Created: 28.02.2019, 22:12 PM
