On the radio market of Berlin and Brandenburg, there is in the ranking of the funded waves of advertising, a lot of movement, at the top of the RBB-wave antenna Brandenburg, however, is still some distance, even if you must accept a loss of 12 000 listeners in the average hour. In the case of public radio Radio One makes a big leap forward. 11 000 additional handsets mean an improvement from eighth to sixth.
“The overall reach of our programs in Berlin has grown for the first Time since 2017, this is an incentive for us, the reform process in the radio to continue,” says RBB-program-in-chief Jan Schulte-Kelling house. However, it runs for the RBB youth radio Fritz. It falls in the Region from the ninth to the 13. Back in it’s place.
70 000 people, The Arbeitsgemeinschaft Media-analyse (agma), surveyed
for the twice-yearly Audio MA – the former Radio MA – nationwide, nearly 70 000 people from the age of 14 years according to your preferred stations for questioning.
Hard-hit in Berlin-Brandenburg, the long-standing number two: 104,6 RTL is obsolete in the Audio MA 2019/1 from the Berlin radio, the 12 000 listeners to win. On the upswing, the shock-wave Radio B2, which improves by two places. Station chief Oliver Dunk with the focus on German Hits, i.e., hits and English Pop, confirms. Germany radio-in-chief Stefan Raue detects even a “Renaissance of Radios”. The three programmes of the station rose in the last half of the year. With 2.1 million daily listeners nationwide-to-air German radio creates it again in the Federal Top Ten.
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Kurt Sagatz
Overall, Radio use remains stable in Germany. On weekdays, 249 minutes, two minutes more than in mid-2018. The public-law radio stations are, despite slight losses in front of the Private, the to. Expressed In Figures, the ARD-waves in on average on a working day to a little over 37 million listeners, which represents a decline of 412 000 listeners. The private channels to put 0.7 percent to 30.1 million listeners. Kurt Sagatz