Media consumption and bad light forced of companies have decided to reputation the study of the sleaziest companies on the list.
of the List can be found in the duration of a favorite, the mining company terra fame in addition to, inter alia, the treatment of the scandal of the bedraggled Esperi Care, the tax evasion crap in Danske Bank and questionable abuse accused Facebook.
the Reputation and brand statement-making T-Media new by the rank of the worst-performing companies among the remains in the Postal and electricity network company Caruna.
the Ten worst reputation among the list of businesses are it service business Information, except also close to the reputation points to give the citizens everyday life. Of the infamous list can now be found again health and care company Attendo, but the company has experienced a year of reputation collapse of the Finnish eyes. Esperi Care is a query of disreputable company.
the Reputation may change also quite fast. Six years ago the Lidl store chain wrestling a bad reputation with tail top of the crowd, but has improved year on year and has returned to most frequently in the survey of successful companies among them.
the Ten best of success among the is not a S-group and Kesko. Instead, inter alia, the food companies on the list is a perennial favorite with Fazer and the Committee.
the Best combined ownership
Research do the T-Media estimates that many of the best companies combine ownership. Last year, on the list of ones to bobs Vidgrén family-dominated forest machine company Ponsse. Ponsse in addition to five of the most renowned and most reliable companies on the list, there were three other families trying to.
– Long-term thinking requires a sustainable and accountable choices and living with together with company customers and other stakeholders. If successful, the responsibility will return the company back to the trust and reputation capital, assess the development director Riku Ruokolahti the reputation of the sensitivity.
ponsse in addition to the Machine, Supercell, pekka neck and Fazer have also been in the past a list of the best companies.
T-Media makes the Trust&Reputation survey annually. The aim is to find out Finnish mental images and experiences, inter alia, the reliability in finland, the work of the different companies.
in the Summer on a survey answered by almost 10 000 finns, which was double the company estimates.
see also:
Survey: Ponsse has Finland’s most reputed company
the Case of Volkswagen: How reputation is lost and the saved?
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