Likes, Shares, Views – in the net you can buy anything and to make more money. Criminals use automated networks with Fake Traffic advertising to generate revenues – a lucrative business. The Software developers warn already before the Moment, in the more machines in the network, signals are generate as a people. the Michael Moorstedt

You can imagine the lives of Yusaku Maezawa, as a pretty worry-free. At least, it is rather rare that the 43-year-old Japanese man gets what he wants. This is due to the fact that Maezawa is a multiple billionaire. The other day, it was, for example, a trip to the moon. The Tickets he has ordered in the case of billionaire and Space X CEO Elon Musk. 2023.

some time Ago, the playful Plutokrat a new, not-so-distant goal. He wanted to break the record for the most retweeted Tweet in the world. And to be on the safe side, and because in the world nothing is in vain, he promised every user who forwarded his message, the Chance to win 100 million Yen. That sounds like more than it is, but it has led to success. More than 5.2 million people – or better: the user accounts have Maezawas message shared. Congratulations.

Now, where so, who was the most likely to have, you can also ask the question, what superlatives of this kind are actually worth. In agencies, editorial offices, and also private brain care is taken when it comes to the success of content of any kind, after all, only on these metrics: clicks, Likes, hearts, symbols, stuff like that. But why? An unpleasant thought, because it also order budgets, advertising revenue, and self-awareness measure.

Bots to visit Fake websites to generate advertising revenues

A good way to see if something is running in the network with unbalance, is to observe the reactions of Criminals to the Status quo. For years, it means that the man-made traffic making up the Internet is still just 60 percent. The Rest come from automated scripts and hijacked computers. Where formerly a large part of this traffic was used to send cosy Spam e-Mails, which you wanted to easily rip off the faithful users, has moved today to a more elegant method.

You redirect the traffic to fake websites, which are used for the automated trades, the advertising funds in the network to distribute, human attention. A for some time flogenes network of hijacked computers that did nothing but every day a couple of Hundred million in advertising spots in the network. A little less subtle method is the use of farms, so-called Click. Thousands lined-up Smartphones and computers, which are used to nothing else to be found in countries such as China, than again and again the same Video or the same App to download.

There are two Internets: The Real and the Simulated

The people that this way of earning your money, so they have invented a Simulation of the Internet. Data traffic data traffic will. Computer, do so as if they were people. The news articles call Videos click or hearts symbols distribute. A machine that is idle, without purpose, except to pay attention to fake. The Problem now goes so far that Software developers ensure the major social networks, what happens when the mechanisms of the Bot-how to recognize the behavior, at once human Traffic as incorrectly classified. Because he is no longer the Norm. You have this zero hour even a word: Inversion.

On the media panel and Influencer Workshops is still working is the buzzword of the attention economy. But, just as the rate of measurement of the CSFs for decades, is no longer meaningful, there is also the metrics in the network. Perhaps a new measure is needed to measure the quality of attention. New Sensors that report an increased pulse rate or increased dopamine release, when, in fact, a person on the screen has discovered something Exciting. Likely to worked in the Silicon Valley.