“emissions of CO2, it is like the calories, there should be an indication on the packaging,” says Prakash Arunkundrum, the chief operations officer of Logitech. The manufacturer of computer accessories is well-known to fans of video games for its mice and keyboards are particularly suited to this universe. Moreover, it is with a mouse as everything will start. The group will affix on the packaging of its new device a new logo. It corresponds to the CO 2 emissions of the product throughout its life cycle. The group takes into account the carbon dioxide emitted during the production, use and recycling of the device at the end of life. “We wanted to be as comprehensive as possible,” says Prakash Arunkundrum.
The swiss group hopes to do well in school. He bet on his initiative, to give ideas to other players of the Tech, with the goal to see this logo become universal. “We are redoubling our efforts to reduce the environmental impact of our products, but we cannot do it alone. This transparency policy aims to raise the awareness of our consumers. Indeed, it is important to be aware of our consumption and its impact,” says Bracken Darrell, CEO of Logitech. More and more companies from the Tech to take strong commitments to reduce their ecological footprint.
carbon Neutrality
“We have chosen a large C that ends with an arrow pointing down to illustrate our policy of reducing CO 2 emissions”, adds Prakash Arunkundrum. Inside this C, fig the estimate of the pounds of CO 2. For this mouse last cry, it is 8.2 kg. Or, as much as a car on 500 meters…. according to figures from the Ademe.
in order To evaluate the environmental impact of its products, Logitech will associate at Natural Capital Partners, iPoint Group and an independent player which would ensure that its estimates are in line with the standards of certification by DEKRA. The swiss group will also allow for online access to the methodologies and protocols used. This new initiative is in line with the commitments made by Logitech these past few years. In 2019, its business in the design of devices for the video game (Logitech G and Astro Gaming) has been certified carbon neutral. In addition, the group supports the Paris Agreement on climate.
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