LONDON. “Today, I have sold zero books. Not even one, zero pounds”, twittava sad Tuesday, Robert Sansom, 48 years old, proprietor of the bookshop Petersfield Bookshop, in the English county of Hampshire, “for the first time, I think.” But to save Sansom and his library, she thought about Neil Gaiman. No, it is not science fiction, how many books of the celebrated English writer. Tuesday, Gaiman has crossed text messages online bookseller, has shared with her 2.8 million followers on Twitter, and from evening till dawn the Petersfield Bookshop has received dozens of orders of books, for a total of one thousand pounds. “Sottovalutavo the force” of social media, has told Sansom at Times. “Even arrived in the store, a resident of Petersfield, which he had heard from a friend in San Francisco. Incredible.”

in Short, thanks Neil Gaiman. That there is to be “the son of The cemetery” of the books, to paraphrase one of his famous work. But is a supportive retweet to save the libraries for years now under the press of Amazon, online shopping, and a market that is increasingly unsociable, as in the emblematic case of Paravia in Turin? No, but at least Gaiman will not have a guilty conscience. Because of his help, this small heroism the ancient, is non-volatile.

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