the ROME – there are a garage in california in this Italian story, but determination and above all, the insight and the technological specialisation. “We started a few years ago,” explains Guya Paganini , CEO of MyPass “but in a short time we changed the way we live in the mountains and skiing, introducing the concept of “Pay per Use”, by paying the skier only for the time on the slopes with a charge in the evening, with great comfort and security. MyPass Ski has been a revolution for the lovers of snow and thanks to the partnership with the Group and Helvetia, which in the meantime has become a member of MyPass, has been also developed the first instant insurance that is activated at the passage of the skier to the first plant of the day. All this allows skiers and snowbordisti to enjoy the slopes without having to worry about deciding in advance which ski pass to purchase, and the resulting queues at the ticket booths.