postal strike, because part of the usual payment behind a wall of electronic näköislehdistä has been freely readable online.
among Other things, the media group of the central Finnish newspaper free of charge is able to browse for example, the average Finnish and Savo said of the editions of magazines. Open have also been many local newspapers. Information addition to protecting when you piped have been opened for the marketing mind.
It’s been so short this strike, that you can’t say what it’s long term affects, but in the big picture this has increased clearly the number of readers, said the average Finnish group leader Vesa-Pekka fabric backwoods .
when you piped the users are opening increased markedly, to strengthen the central Finnish group ceo Vesa-Pekka fabric wilderness. Markku Pitkänen / Yle
Also said to have opened when you piped up during the strike for free. Freedom to read has been, inter alia, the country’s largest newspaper Helsingin sanomat.
– Helsingin sanomat when you piped your use of has increased somewhat, said sanoma Media Finland business director Petteri tube beach.
But drive you näköislehdistä now experience paper magazine subscribers to cancel their orders?
We don’t believe when you piped, I use to have a great impact on magazine subscriptions. It is also noticeable that the Helsingin sanomat customers only less than five percent of is Mail day supply and will suffer so stop the effects, tube beach answer.
Also the media group’s average Finnish thoughts are in the same direction. The post day distribution of the customers ‘ share of central finland is however clearly higher.
postal point of view näköislehdistä now offer a free sample, however, can be tricky.
Accustom when you piped the
In the sense of shame, perhaps the Post point of view, that people have experienced a digital magazine, when you piped quite a workable option, said fabric wilderness.
but What is when you piped the opening of the free strike-breaking?
it’s About customer service and virtually the only way to serve stops in the circle for our customers, look at the pipe beach.
marketing sense, it is used at other times. Then I thought, that the Polish party in terms of it is probably good that the readers and consumers as much as possible information about what happened, said fabric wilderness.
“Not a scab, activity”
late Last week also the media alliance the media, that a large number of local newspapers have a weekend free to read online. Local newspaper the Mail delivery service of the meaning is often higher than for newspapers.
– Self when I am also the media the president of the union, that has been in mind. In fact, I think that on the contrary. Our task is to convey information in all different situations – such as the media task is the – maximum way. I don’t see it in any way scab activity or varnish murtamisena, said fabric wilderness.
as well As the average Finnish that sanoma Media Finland intend to at the latest after the strike move when you piped back to chargeable services.
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