In a new commercial from Gillette surfs the scheermessenmerk still just go with the #MeToo movement. By bullying, sexism and unacceptable behaviour to complain to, gives Gillette a new spin on the well-known slogan “The best a man can get”. A stunt that not by all men is greatly appreciated, some are calling on Twitter to a boycott.
Made with excuses such as “boys will be boys”, done with women harassment and done with the old slogan of Gillette. The new commercial highlights many ways in which women over the years, the incorrect treated. “Is this the best a man can get”, asks a voice-over then. “The best you can be”: decision of the film thereon. It is a variant of the well-known slogan, which for more than thirty years of service for Gillette (“The best a man can get”). Together with the ad sets Gillette is also a new site, TheBestMenCanBe.org for. This is more explanation given about the new position. the
The film suggests that men should do their best, because “the boys today watch are the men of tomorrow”. Something that many a sensitive nerve touch. In the meantime, there is online debate about the sense and nonsense of the movie. And many men call on a boycott. “Gillette insults falsely accused the private user group”, set up them in numerous Tweets.
Looks like I’m gonna need some new shaving products. Any company besides Gillette wanna help me out? #BoycottGillette pic.twitter.com/Ioz8bM3PLV
Rollo Tomassi(@ RationalMale) link
Apparently everything about growing up masculine is now a crime , so much so we are now being told by a shaving company, we are pieces of shit #BoycottGillette https://t.co/QTeEKauKgb
Keith Nolan(@ RealKeithNolan) link
Pay attention people.
We aren’t the only ones who bully. I was bullied as a kid, but so was my daughter. She wasn’t bullied by boys. the
We aren’t the only ones who fight. We aren’t the only ones who are aggressive or angry. But Gillette says we are. They’re wrong. #BoycottGillette https://t.co/HZ0tfulbx6
Ryan M Hall(@ RyanMHall) link
also Read #metoo at work: “So I would now like to take”
The full announcement can be seen below:
