A young man with black sunglasses jumps around in the Gucci Shirt against the backdrop of burning American skyscrapers. He dances with Donald Trump and Barack Obama, riding on a giant bear through the gloomy Scenery. A monotonous sounds of the Beat and again, the hypnotic Refrain: “I whistle to the West.”
The young man’s name is Face and is a Russian Rap Star. Be early 2018 published Clip has been watched on YouTube more than 13 million Times. It is an anti-Western Track? Or the 21-Year-old about the Russian hurrah-Patriotism makes fun? The message is not clear.
Unsuccessful receipt
Not only the young people Face-the Fans were enthusiastic, even in the Kremlin it was on the Clip carefully. It was just before the re-election of Putin in March, the political technologists in search advertising by “Guerilla Style”. The Kremlin, near the PR people suggested Face, the Clip to modify, and to put President Vladimir Putin on the Russian bear. As a fee, they promised a Million rubles, around 13000 euros. I don’t want to make to the President his office in dispute,“ said Face in an interview with this newspaper. “But in my Clip, I sit on the bears.”
Rap is in Russia, a vibrant youth culture – and a profitable Business. The Rapper Timati belongs to the High Society, has a fashion label and a Burger chain. State of close Stars perform at Kremlin Events and make recommendations for relevant candidates. But there are musicians that do not. To Face, for the incident was to the political awakening experience. “I hadn’t thought of that, as far as political Propaganda goes,” he says. In his most recent Album he explores the instrumentalization and resists: “I’m free, I belong only to me.”
Will Rap for politics?
Since a few weeks, the Russian Rap is no longer exposed to only try to Capture, but there is even repression against its protagonists. For several artists it rained concert bans. Shows from the distant Siberia-born rapper, Dmitry Kuznetsov, known as Husky, was suppressed in several cities. Husky, the strikes in his little money-produced Clips are also socially critical tones, performed subsequently in the southern city of Krasnodar on a parked car, surrounded by Fans. The 25-Year-old was arrested and sentenced to several days in jail. Thanks to the incident, Husky is expected to be in the View of his followers still more increased.
The moral hazard of the youth has become the topic of the day. The authorities are alerted to the students perpetrated acts of bloodshed of Kerch and Arkhangelsk. Children, activists call for more concern for young people. Even the Pro-Kremlin party, United Russia, debated the dangers of Rap on your party. “The authorities do not understand what this is: As thousands of people gather. Why? What are you singing?“, Ivan Drjomin describes the state’s response. “All of this makes them afraid. Rap is the policy? The Rapper Oxxxymiron will be the next President?“ On the stage, Face scolds pretty uninhibited. In a personal interview, Ivan is Drjomin, his real Name is a reserved young man. He is sitting in a Moscow Café, ordered a fruit tea, lentil soup, buckwheat groats. “I’m not particularly hungry, but after all, is lunch.” Below his eye he has a tattoo of the words Love and Hate on the skin. He eats only when the Interview is over.
escape as a response
Many of the artists formulate no direct criticism of the Regime, most want to have to do with politics. But rename provocative social issues such as poverty, drug abuse, and arbitrary authority. You grumble in the Mat, the Russian vulgar language. They hang on to an Aesthetic that is in conflict with the conservative Canon of values. In the Clip, the electronics group, snow peak, a couple of raw meat eaten at the Red square, from the mouths of the blood swells. “There is no more death in Russia,” sings a high-pitched voice. A sarcastic-gloomy farewell to the Land.
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does not see His own future in the Face in Russia. Soon he wanted to emigrate, in the Netherlands. In his home one could not be a free man. “Slavery in different forms” is the historical constant of Russia. Even Putin is only a “mirror of the people, which allowed him to rule over Mr,” says Face. And the youth? Escapism is their response to the impositions of everyday life. Abroad Face might have a Problem: “I could be boring.”