France Télévisions, broadcaster and TV producer of the Tour de France, and Amaury Sport Organization (ASO), organizer of the cycling race, have extended their partnership until 2030, they announced on Sunday, at the end of the 110th edition. The amount of the contract was not specified.
This agreement for the period 2026-2030 concerns “all the events” organized by ASO such as Paris-Nice, the Paris Marathon, Paris-Roubaix, the Flèche Wallonne (men and women), Liège-Bastogne-Liège (men and women) or the Critérium du Dauphiné.
“In parallel with this agreement, France Télévisions will complete the coverage of these events on digital by animating all of its digital platforms and its francetvsport social networks”, in particular in order to reach “an even wider audience”, they indicated in a joint press release.