Younger prettier, gayla, oh yes, Layla. Nothing is as old as last year’s party hit. And if you listen to it again, you’ll get a hangover at how primitive the electrobeats are pounding, how two apparently hormone-ridden pimple teens dreaming of a puff mom pack their wet lyric outpourings into shaky, bumpy poetry album verses.
But of course, the routinely unwinding party music business is particularly hard-hitting, commercial-oriented and professionally sophisticated. Nothing is left to chance. DJ Robin and Schürze, the whipping “Layla” makers, know exactly what Germany’s booze-slurping party crowds want: a stomping anthem that’s easily noticeable even in the high-percent alcohol range, slightly going from the blue lip to letting off vocals totally. Because everything has to go. Grades first, then the rest.
The pseudo-scandal that made the cash register ring was taken care of by itself. More than 140 million plays as the most streamed song in 2022, with 2.7 million views the most streamed number in one day. With nine weeks, the German-language Top 1 song has been at the top of the charts for the longest time in the past five years and has been awarded triple gold for over 600k units.
And now it’s back in the party supplies box. “Mother-in-law’s darling” was launched just in time for Valentine’s Day and correctly calculated before the happily orgasmic carnival highlight. It’s a bit more primitive and cheaper, but it’s sure to be a party hit again. Because, according to the self-promotion, the two “after the brothel let the cleaning mom line up”. The plastic beat bleats again, whipping you to clap along, all of Germany is a beer king and Ballermann.
The verses are even clearer. Presumably traumatized in early childhood by the Kehrwoche, the Swabians fantasize about a hot sweeper together – as their mother-in-law’s darling, they were caught by her with the “cleaning specialist” cleaning the broom. But don’t worry, the other lady will also have her après cleaning party. Expectations have to be met here. This lame babble excitement will certainly pay off in 2023 as well.
