Economy each year, each Flemish 41,2 euro to the endowment of the VRT. But is that a waste of money or not? A study shows that every euro invested ultimately 2,5 euro poses to the economy. “If the Flemish government, so a further 10 million euros and aims to save on the VRT, then she gets 25 million out of our economy,” warns chief executive Paul Lembrechts.
Occasionally ducking into a controversial program on the VRT sometimes criticism. What does the public broadcaster with public money, sounds it with a smile. Therefore, we have two universities, the VUB and KU Leuven, commissioned by the VRT-top a study into the economic value of the broadcasting. In other words, the cost of the VRT our money or provide the broadcaster a contribution to the economy?
The result is striking. The addition of 267,2 million euro turns out to produce a economic value of 587,5 million euro. So 1 euro VRT 2,2 euro. If one also the taxes charges in which the public broadcaster pays (82,7 million euros), then , one arrives at 2,5 euro per euro grant that the VRT to the Belgian economy contributes. “Thus, we are on the level of other public service broadcasters in Ireland, Germany and the Rtbf,” says ceo Paul Lembrechts. “That the VRT with taxpayers Betpas ‘ money works, is 60% correct. 40% we carry ourselves. But to say that this money (a fond perdu, is totally not correct.”