A journalist from the American newspaper The Washington Post on Twitter an emotional open letter posted on socialemediabedrijven about their online advertising. Gillian Brockell got her baby lost during pregnancy and while they are about mourning, she was on Facebook, Twitter and Instagram buried under ads for new mother’s and babies. It broke her heart a second time.
“I know that you knew that I was pregnant,” she writes. “That is my own fault. I just couldn’t resist that hashtags on Instagram – #30wekenzwanger, #babybuikje. And, how could I be so dumb, I clicked even once or twice on the ads for being who I am on Facebook saw passing. What can I say, I am your ideal ‘involved’ user.”
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“You saw certainly the posts in which I and my friends thanked because they go to my baby shower came and my sister-in-law specifically from Arizona came to me and scribed in her photos. You saw me probably ‘babyveilige paint for the crib’ googling and I bet that Amazon.com you the date, able to tell when I calculated it was, January 24, because I joined them to my baby registry.” the
“But you could see me ‘Braxton Hicks ( false labor pains, red. ) us. too early to give birth’ and ‘baby not moving’ googling?”, she goes further. “Saw you not that I have three days was not active on social media, which is strange for an intensive user like me? And then the post with words such as ‘inconsolable’, ‘problem’ and ‘stillborn’ and 200 crying emoji’s of my friends? Is that also not something you can monitor?”
“And let me tell you what social media are when you finally get home from the hospital with the leegste arms in the world, after you and your husband for days on end have lying crying in bed, and your smart phone takes a few minutes scattering, for the following weeping begins. It is exact and in a crushing way is the same as it would be if the baby was still alive.”
Algorithm
Then clicked the woman on “I want this ad not to see it,” she answered the question ‘why?’ with ‘it is not relevant for me’. “Do you know what your algorithm when decided? It decided that I was born, I will assume that everything good was gone and flooded me with advertising for the best bras to breastfeed (I now have cabbage leaves on my breasts because according to medical science the best thing you can do for your milk production to slow down), dvds, to your baby do sleep (I would give anything to have him ever to have to hear vienna) and the best strollers your baby grows (my child will always 1,84 pounds).” (read on below)
