It’s true, we live in financially difficult times. Many of us find it tempting to spend, but our conscience is the one that tells us ‘no’. Is it always the right decision to hold back, though? After all, living only for tomorrow is a sure way to lose the present. How about just being a smarter consumer? Well, we’re here to help.
Take jewelry as an example. Many of us just LOVE jewelry (can you blame us? It is totally humane), but too many of the beautiful rocks are super expensive. On the other hand, you can’t just settle for buying cheap trinkets, can you? It just doesn’t feel the same. There’s a middle way, however, and it’s gaining huge momentum as we speak: women moissanite rings.
So, what’s all the fuss about? Moissanite is a rare mineral with amazing brilliance. It’s highly durable, tough, and has a unique and unforgettable shine. It looks and feels just like a diamond. Actually, it’s almost impossible for the naked eye to even tell the difference between the two. If that’s the case – we assume you ask yourself – how come moissanite is more affordable than its ‘nemesis’, the diamond? You may be surprised by the answer we’re gonna give you now.
The marketing witchcraft
Truth be told, it has quite a lot to do with marketing. Diamonds have been enjoying superb public relations for ages, while other fabulous gemstones, moissanite among them, were left behind and, let’s put it this way: unjustly treated as nothing more than unimpressive replacements. That is to say, the price difference has little to do with rarity, composition, shine, glamor or anything like that. Moissanite is actually as rare as diamonds, if not rarer.
Yep, just good publicity. Diamonds were introduced to the market as one-of-a-kind gems, and that stuck in people’s minds ever since. Moissanite rocks did not get the same treatment, just because they came a bit later.
Today we know that’s just not true. People learned, and are learning, to be wiser consumers. And yes, this means that you have to learn to spot when prices are high for no good reason, other than publicity (and we don’t need to give you examples of super expensive brands which are just not worth the hype, do we?).
What we’re trying to say is that you definitely should not see moissanite as an inferior gem. There are so many gorgeous pieces of jewelry that are ornamented with moissanite. In some cases, you just can’t look away from them.
But don’t take our word for it, see it for yourself. Best Brilliance, the world-renowned American online jewelry retailer, offers an immense selection of dazzling women moissanite rings that will surpass your wildest dreams. Take the ‘Julia’ moissanite ring for example. This stunning 1.5 carat oval solitaire beauty is the perfect match for the classy and delicate lady. The gem is wrapped with 4 prongs, and the band is made of 14K white gold. Eye-popping, without a doubt!
Women moissanite rings and smart consumerism
Moissanite rings have been the jewelry market underdog for so long. It is time to put an end to that, and the first thing we have to do is to stop believing everything that we see in advertisements. Beautiful and valuable women’s rings don’t have to be ornamented with diamonds. There are other spectacular and equally dazzling gems that can decorate fine rings.
Just take a look at the enormous set of women moissanite rings, and rings ornamented with other stunning types of gems, on Best Brilliance’s website and online store. They have practically anything you can imagine, in every size, shape, color, style and shade.
Want another example? No problem. Here’s Samantha, with all her glory
You can’t miss the multi-colored sparkle that this ring sends out. The band comes in different colors for you to choose from, and the rock itself (like all of Best Brilliance’s rocks) is certified by a third-party gemological institute. According to the website, you can also virtually try it on to see how it looks on your finger (you just need to scan a QR code and provide a photo of your hand).
If it is shopping online that worries you, then you should know that this is the way people buy rings these days. Sounds strange, doesn’t it? Well, millions of online ring purchasers in 2022 can’t be wrong. It turns out that this is actually a much more comfortable way to buy jewelry.
With Best Brilliance, for example, you can book an appointment for a virtual meeting to consult with their jewelry experts – and other online jewelry stores probably offer the same type of service. The icing on the cake is the ‘ring sizer’, which is a home kit that enables you to accurately measure your ring size before you make any purchases. And don’t worry about the delivery, because it is free, speedy and very convenient.
Be a queen in your own realm
Times have changed. Remember that when you grew up, you dreamt of being a queen with a tiara on your head, a lovely prince charming and a castle in a faraway land? Today you know that this is not at all what being a queen is all about. It’s about being the ‘queen of your own castle’: pampering yourself when and how you want and can, and being happy about it, with no regrets. It’s about wanting more, but feeling grateful for what you already have.
This is one of the major reasons why women moissanite rings have become so popular. It’s a symbol for the modern feminine lady that looks at the world as it is, not the way she wants it to be, and is darn happy with it! So don’t overthink about spoiling yourself. You, and only you, know how much you deserve to be splurged. Because you truly are a queen in your own realm.
