the message service twitter’s decision to ban political advertising has aroused a lot of attention, but in finland, the gesture, the meaning is at least a little.
the social democrats, greens and the true finns confirmed to Yle observation that parties advertising on Twitter much at all. The green party secretary, Brother Liikanen said that the green in terms of decisions is completely irrelevant.
We’re not self-advertising on Twitter. This does not affect our actions in any way, and I don’t believe that, in Finland, anyway, political advertising on Twitter much, mr Liikanen said.
the Twitter has been interpreted to have left a completely different direction than Facebook, whose founder and ceo Mark Zuckerberg is repeated, that the private companies is not the task of politicians censoring. According to him, the political ads are an important part of the out loud to.
also not the social democratic party and the greens do not hope that political advertising altogether would be banned. Green Liikanen according to somejätti of activities does not remain a good image, if the advertising ban is the only way to change the approach to accountability.
– Must be taken seriously problems which somemainonnan side of the world has seen, but a total ban is needed instead of functional rules of the game, namely the regulation and supervision of the internet are missing out given the fake ads, he says.
Also, the SDP party secretary, Antton Rönnholm bridle my first hate-mongering and false news dissemination.
Before the advertising ban, would be social media channels important to promote a culture of discussion, that we could talk about the debate.
finns: Special sounds
U.s. president Donald Trump campaign organisation barked freshly twitter’s decision, “the left’s attempt to silence Trump and conservative.”
Also, the finns party secretary Simo Grönroos scolds twitter’s decision, although the party, not the SDP and the greens ‘ way in the service to advertise either.
Extraordinary sounds. Decision does not have the true finns in terms of importance, but the concern is whether certain political direction of the operation limit. Nationalist work more on social media.
Twitter itself admits that political advertising is not the company for a significant source of income. Cfo Ned Segal according to american politicians used congressional midterm election Twitter advertising last year, less than three million dollars.
Since we are getting to the questions: This decision was based on principle, not money. As context, we’ve disclosed that political ad spend for the 2018 U.S. midterms was <$3M. There is no change to our Q4 guidance. I am proud to work at @twitter! #LoveWhereYouWork https://t.co/U9I0o1woev
— Ned Segal (@nedsegal) 30. October 2019
Facebook has made the United states next year’s presidential election under the electoral ad-more than 44 million dollars, but it is still only a pittance of the company’s tens of billions of dollars left the turnover.
Researcher: Somejätit reached almost
Sometutkija, associate professor Janne Matikainen said twitter’s decision good news, because recently has been called for in someyritys of responsibility.
– hate speech and to escalate an conversation has been applied at national level means of media education and legislation, but somejätit have reached a responsibility. In that sense it is good that they stick to the point, Matikainen said.
Designed to remind you that Twitter announced earlier that it would start cleaning in the service, but concrete action has not much been.
– Somejätit’re getting off easy. Not to be too skeptical, when they want to take something responsibility.
Matikainen, according to political advertising, a bigger problem may be other somekeskustelu and opinions, when the parties and candidates, the actual advertising might be, at least in Finland very relevant compared to them.
He offers a fresh, for example, that the center of the mps Mikko Kärnä appointed Tuesday the climate-activist Greta thunbergi to immature baby on Twitter.
It does not represent in any way a good discussion. The question is whether such comments are cleaned out or not. Attention to what for of course, and that’s what politicians aspire to, Matikainen said.
Kärnä apologize for words on Thursday (switch to another service).
twitter’s operating principle of the change has no effect on what private people can write or share on Twitter, but it is specific to purchased advertising.
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