Twitter bends to the dictatorship of the “stories”, the content is ephemeral and disappear after 24 hours? Imposed first by Snapchat, replicated by Facebook on all of its platforms, including WhatsApp (where it is called “the state”), now seem to appear also on the most “serious” of the social network. The politicians, journalists, opinion-makers. The creature of Jack Dorsey – the chair, in these weeks, is likely to dance because of the pressures of a new shareholder, the fund Elliot Management – has been testing something similar. They are called “fleet” and is experimenting with the effectiveness in the largest south american market and among its employees.
The term stands for “fast”, “mobile”, in other words, death. This is the post that appear in a board separate from the main one, located to the accuracy at the top of it and disappear – as usual want for this kind of content – after a long day. The implementation, according to the website The Verge, and who have viewed at the bottom of the news, it seems almost identical to the stories of more than 500 million users each day running on Instagram, the queen for this type of channels.
